This was launched recently here and is a made for India product. It competes with other local MPG focussed commuters especially Honda's own Splendor which would sell in millions every year and has lasted for more than a decade now with minor cosmetic upgrades. Even though it was a Honda product, Honda wasnt functioning alone in the Indian market and was in a partnership with the Hero Motors which is now Hero MotoCorp since Honda split with them around 2011. Almost all the local manufacturers are eyeing that 100cc segment here since it is the most sought after segment by the rural folks today.